Nonprofit Roadmap

501(c)(3) Setup Roadmap

A comprehensive guide for establishing PrinterSpecialists.org as a tax-exempt nonprofit and securing Google Ad Grants.

Phase 1: Foundation (Months 1-2)

In Progress
  • Incorporate in Maryland as a nonprofit corporation
  • Obtain EIN from IRS (Form SS-4)
  • Draft Articles of Incorporation and Bylaws
  • Appoint initial Board of Directors (minimum 3 members)
  • Open nonprofit bank account
  • Register with Maryland SDAT
  • Build and launch PrinterSpecialists.org website
  • Establish mission statement and organizational purpose

Phase 2: IRS Application (Months 2-4)

Upcoming
  • Prepare IRS Form 1023 or 1023-EZ for 501(c)(3) status
  • Draft narrative description of activities
  • Prepare financial projections (3-year budget)
  • Compile board member information and conflict-of-interest policies
  • Submit application with filing fee ($275 for 1023-EZ, $600 for full 1023)
  • Respond to any IRS follow-up questions

Phase 3: Google Ad Grants (Months 4-6)

Upcoming
  • Receive IRS determination letter
  • Register with TechSoup for nonprofit verification
  • Apply for Google for Nonprofits account
  • Complete Google Ad Grants application
  • Set up Google Ads account with compliant campaigns
  • Ensure website meets Ad Grants quality standards (HTTPS, mobile, content)
  • Launch first ad campaigns targeting printer service keywords

Phase 4: Growth & Operations (Months 6-12)

Upcoming
  • Recruit founding members and populate directory
  • Launch Stripe-based membership payment system
  • Implement lead generation and distribution system
  • Register for Maryland charitable solicitation (if required)
  • File initial IRS Form 990 (or 990-N for <$50K revenue)
  • Establish annual compliance calendar
  • Build partnerships with printer manufacturers
  • Launch community forums and resource library

Phase 5: Scale & Sustainability (Year 2+)

Upcoming
  • Expand directory to 1,000+ specialists globally
  • Optimize Google Ad Grants campaigns for maximum ROI
  • Explore additional grant opportunities (foundation grants, corporate sponsors)
  • Launch annual conference or virtual summit
  • Develop training and certification programs
  • Advocate for right-to-repair legislation
  • Establish regional chapters

Why Maryland?

We recommend incorporating in Maryland because Judy Manesh is based there, which simplifies state filing requirements, reduces registered agent costs, and aligns the nonprofit's domicile with its primary operator. Maryland has straightforward nonprofit incorporation procedures and reasonable annual filing requirements. While Delaware and Wyoming are popular for for-profit entities, Maryland is the practical choice for a small nonprofit where the founder is the primary administrator.